Don't Wait - You're Losing Valuable Leads

When a registration form is generated from your website, how long does it take you or your team to qualify the web form and reach out?  Certainly, there are many first steps which must take place. Yet the chances of making contact with the live prospect diminish with every minute that goes by.  In fact, the odds of contacting a lead if waiting just 30 minutes drops by a factor of 100x! (1) 

Improving lead response to five minutes increases the success rate for contact by over 400%. 

formIQ enables rapid response to the web inquiries who are your best customer prospects.  Critical qualifying information is coupled with the web form data and emailed within seconds.

Pinpoint the Best Inbound Opportunities

Some of your inbound web registrations are better than others.  But you can't know which are the most-qualified opportunities for valuable sales and marketing resources....  Take these two examples:

#1  This form comes from a person who has looked at two web pages and requests a contact from your sales department.

#2  This web registration originates from someone who has come from a search engine after entering one of your primary keywords into Google.  They have been to your site five times over the last three weeks and looked at 22 pages.  The company size and industry align with your primary target criteria.

formIQ uncovers detailed visibility into your website form registrations, and the page by page behavior of those who complete them.  And then formIQ adds detailed information about these valuable business prospects who are signaling their interest for superior qualification.

All the fields you get now, plus.

Search engine and keywords used
Today's page by page visit detail
Company description and demographics (like industry, employees and revenue)
Available details on the person's role and business background
Geolocation of the registrant
Website thumbnail and link
Social Media links
Anonymous visitor tracking
Previous visit detail - up to 90 days

1. How Much Time Do You Have Before Web-Generated Leads Go Cold? Dr. James Oldroyd, Kellogg School of Management, MIT